seo
Creating Your Avatar
Customer Avatar
? What about the product matters to this person?
? How does it solve a need / make life better?
? Does it help accomplish their goals?
? What are their common objections?
Use this to create the messaging and the elevator
pitch that you want to use for this avatar!
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270 Resources Literature Clay Shirky's A Group Is Its Own Worst Enemy ( http://www.shirky.com/writings/group_enemy.html ) Clay Shi...
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