Fri Dec 28 16:03:15 PST 2018
171
Search Engines
Search has been consolidated to being in the hands of a couple important players.
In some regional markets, there might be important local players, but for most of
the world, Google, Yahoo!, and MSN control the bulk of search.
The Major Search Engines
The following search engines are reviewed in order of search distribution from the
best of my knowledge. Some of the first-listed search engines may appear to have
more content and more information than the later-listed search engines. There are
several reasons that the top couple search engines have much more data listed in
their sections:
? Much of the data from one section would carry over to the next
section.
? Companies that have been focused on search the longest are more
likely to have plugged algorithmic holes.
? Google is MUCH harder for new webmasters to manipulate than the
other engines.
The order of these listings has nothing to do with the relevancy or quality of the
search results. They all provide quality results using similar algorithms.
Google Search Distribution
Currently Google is powering around 70% of U.S. search (Google, AOL,
Earthlink, Go, Netscape, and many others
. More worldwide search statistics are
available at http://searchenginewatch.com/reports/index.php.
Chapter
6
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