Tue Dec 25 08:03:16 PST 2018

91
Golden Rules of Blogging
? Follow your passions
? Always cite sources with an HTML link
? Don?t sit on a great story if you believe it is a great idea
? When in doubt, it is better to be opinionated than boring
Popular Blogs
To find blogs in your field you can
? search Google for your topic + blog
? search for recent events in your field on Technorati or Google Blogsearch
? search for feeds on Google reader and see how many subscribers top
channels have
? look at the Technorati 100 most popular blogs list or the Bloglines 1,000
most popular blogs list
Interactive Elements
Literature
Berman, Saul J., Battino, Bill, Shipnuck, Louisa, and Neus, Andreas.
The End of Advertising as We Know It. 2007.
(http://www-03.ibm.com/press/us/en/pressrelease/22570.wss

Bly, Robert W. The Online Copywriter?s Handbook. New York:
McGraw-Hill, 2003.
(http://www.amazon.com/exec/obidos/ASIN/0658020994/

Caples, John, and Fred Hahn.. Tested Advertising Methods.
Prentice Hall, 1998.
(http://www.amazon.com/exec/obidos/ASIN/0130957011/

Clark, Brian. Teaching Sells (http://teachingsells.com/report.html

Eisenberg, Bryan, Jeffrey Eisenberg, and Lisa T. Davis. Persuasive
Online Copywriting. Wizard Academy Press, 2002.
(http://www.amazon.com/exec/obidos/ASIN/0971476993/

Godin, Seth. The Big Red Fez. New York: Free Press, 2002.
(http://www.amazon.com/exec/obidos/ASIN/0743227905/