Tue Dec 25 17:03:19 PST 2018
100
Here is a search value pyramid:
As you can see from the image, the more we target our specific market, the greater
value we can extract from our sites. I am not suggesting always trying to use free
online Texas holdem software download over and over again, but by scattering those
various words (and related words
throughout your copy, you may be able to rank
for many related phrases.
Where On the Pyramid Do I Start?
Usually, most sites are designed from the top down, starting with a generic concept
and working their way down through specific topics. Another way to look at the
pyramid concept is to look at where the top of your pyramid should start.
Some people will always start at the top with a term like travel, but in doing that they
have to work a long way down to get to the specific categories. If you are not well-
funded, that may be impractical.
If you start your pyramid with more specific terms at the top, your site will have a
stronger theme, and it will be easier for you to dominate your niche market. As
your link popularity spreads from the home page, it does not have to go far to
reach Honolulu beach wedding packages if your site is about Hawaii weddings or Honolulu.
I am not suggesting that most webmasters should make hundreds of 3--5 page
websites, but what I am saying is that it is better to have 100 useful pages about
Jamaica than to have 1,000 lower-quality pages about travel in general.
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