Sat Jan 05 18:02:47 PST 2019






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Why I Typically Don?t Use Paid Inclusion
I do not recommend buying many paid inclusion programs unless you have
rotating stock that you need updated frequently, and struggle to get it indexed due
to corporate or site structure related issues.
Yahoo! is the only major paid inclusion program with a decent amount of traffic.
Via their bulk program they charge recurring fees for each click, which does not
work for some business models. Their Search Submit Basic only charges a flat $49
per URL yearly rate.
Yahoo! Site Submit Basic vs Pro
? Search Submit Basic costs $49/year per URL. It ensures your page gets
crawled weekly.
? Search Submit Pro costs a flat, category-based, cost per click. It allows you
to submit an XML-like feed of your contents.
Yahoo! Search?s Info
Yahoo! Search has a rather large index. Typically, if you list well in Yahoo! and
then add a quality linking program, you should rank well in the other major search
engines that place more focus on quality links.
One of the good things about Search Submit Basic program is that if an editor
reviews your site and thinks your content is valuable, then they may shift it over so
that they use that page as a seed page to get the rest of your site indexed.
Most people spending money on paid inclusion programs would fair better to
spend their money on building a more robust linking campaign, though spending
the $49 to seed one key URL is probably a good spend if your site is having trouble
getting indexed.
Other Paid Inclusion Programs
InfoSpace has a paid inclusion program, but they do not get enough traffic to
justify the fee for most websites. If you build up sufficient link popularity, your site
may get spidered by the major search engines frequently enough that there would
be no purpose to pay for InfoSpace paid inclusion.
InfoSpace powers maybe a few percent of the overall search market. Google and
Yahoo! Search control the lion share of the market.
Many other small search engines, such as Entireweb, offer paid inclusion, but in
general, I do not think they are money well-spent. I usually do not recommend
paying for inclusion in sites or search indexes that do not provide a spiderable,
static, text link to your site (i.e., directory submission might have value, but
paying for general search engine submission probably does not
.


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