Fri_Feb__8_19:00:08_PST_2019

313 Google Ad Status If you do not understand something, or are frustrated with something in particular, feel free to ask at an SEO forum or ask your ad representative. Google AdWords has a blog (which does not want direct AdWords feedback), an online support center, and you can contact Google advertising via phone at 1-(866)-2-Google. Due to trademark issues, some ad copy will be rejected by the automated review. When that happens, you can request an exception and the ad will get a human review. Google usually runs most ads before they have an editorial review, but they review them before placing them on partner sites. I have seen long review times in excess of a few days for Google site-targeted AdSense ads. Ads on Google.com have two states: active or inactive. If an ad is inactive, you can make it active by using exact match, bidding higher, and increasing ad relevancy by using smaller ad groups. Google also has an ad diagnostic tool that hints at quality scores and states what needs to be done to make each word active. Google Keyword Suggestion Tool The Google Keyword Tool estimates search volume, trends, and advertising competition. You can enter keywords to analyze or it can extract relevant keywords from a given web page. The Google Traffic Estimator Tool roughly estimates the price required to rank #1 on AdWords 85% of the time, and it estimates the traffic you could expect to get from Google AdWords for a given bid. Google offers a search term suggestion tool by the name of Google Suggest that auto-completes partial search queries. It does not show search volumes, but search volume plays a heavy role in its output order. The tool is currently only available in some languages; many Google Toolbars have this feature enabled. Negative Keywords There is a negative keyword option in both Yahoo! and Google AdWords. Any word that you do not want your ad to appear for can simply be blocked by placing "-badword" beneath your keywords. There are many words that would indicate a lack of desire to purchase anything. Words like crack, free, wallpapers, pic, and mp3 are often money losers if you do not remember to include these in your negative keyword list. The following is an example keyword list showing a negative keyword; it should be much longer and more detailed, this is just an example: